EU Shoot Art Direction
To support the marketing needs of Handmade’s European expansion, I planned a photo and video shoot, spanning across four countries. I prepared imagery guidelines, compiled inspiration and reference photos, scheduled the shoot, coordinated contractors, mapped out logistics, and provided a detailed call sheet for the team. I led the creative team, collaborating with them and directing at each location, to ensuring the aesthetics matched my overall vision.
Huge thanks to Stephanie Dolen for coming along on the trip and shooting such awesome photos.
Victoria Eggs // Homewares and gifts // London, England
Espanyolet // Hand-painted antique linen // Palma de Mallorca, Spain
Judith + Jules // Handmade jewelry // Nice, France
Lu West // Silkscreen prints // London, England
Paleolochic // Textile design // Palma de Mallorca, Spain